Stop rebuilding the same monthly report for every client
A Looker Studio template, a tracker, and a narrative system that turns your GA4 and Search Console reporting from a few hours per client into about fifteen minutes.
Freelance digital marketers and the like spend 2-3 hours per client every month pulling data from Google Analytics and Search Console.— a freelancer describing the problem on Indie Hackers, March 2026. If you have 8 retainer clients, that's two working days a month, every month, on a task with no creative upside.
Why a kit and not a tool
There are plenty of reporting SaaS products. The objection that kills them, raised in that same thread, is blunt: would you give a new tool access to your client's analytics accounts?
Reasonably, no. So this isn't a tool. There's no OAuth, no account connection, no vendor sitting between you and your client's data, and nothing to cancel. You connect your own data sources in your own Google account, exactly as you already do — you just stop building the report layer from scratch.
| Reporting SaaS | This kit | |
|---|---|---|
| Needs access to client accounts | Yes | No |
| Monthly fee | $29–99/mo | $39 once |
| Works if the vendor shuts down | No | Yes |
| You can edit and rebrand it | Limited | Entirely yours |
| Writes the narrative for you | Rarely | Prompt pack included |
What's in it
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1. Looker Studio report template
GA4 + Search Console, pre-wired. Traffic, conversions, top landing pages, query movement, and period-over-period deltas. Swap the data source and it's a client's report.
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2. Multi-client tracker (Google Sheets)
One row per client per month. Tracks what you reported, what you promised, and what moved — so month seven doesn't start from a blank page and a vague memory.
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3. The narrative prompt pack
The part that actually eats the hours: turning numbers into "here's what happened and what we're doing next." Structured prompts that take your figures and produce a client-readable summary you edit rather than write.
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4. Client-facing one-pager
The summary layer non-technical clients actually read, instead of forwarding a 14-page PDF to nobody.
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5. The delivery email script
How to send it so it reads as strategic work rather than an attachment. Includes the scope-creep reply for "can you also add…".
For reference: at $39, this pays for itself the first month if it saves you one hour and you bill anything at all.
One email when it ships, one if it's cancelled. Nothing else, and no list-sharing.
What would make this genuinely useful to you?
This is the question I actually want answered. If your reporting pain is somewhere other than where I've guessed — pulling from four ad platforms rather than two Google properties, or handling the one-off "can you check this" requests — that's more useful to me than a signup. Reply to the confirmation email and tell me. I read all of them.